The Happy Parents’ Club is here to support parents. We provide accurate, impartial information so that they can decide what’s best for them and their family.  

We are also registered with the Information Commissioner’s Office (ICO) as a data controller and have a legal duty to protect the personal information that we collect and use.

Keeping your personal information safe is very important to us and we are committed to complying with privacy and data protection laws and being transparent about what we are doing.

Please contact with questions about this policy or your data protection rights. You can also request a copy or more detail about the personal information we hold on you.

You also have the right to contact the Information Commissioners Office (ICO) if you have any concerns about Data Protection on 0303 123 1113 or at  

This privacy policy explains what information we might collect from or about you, how we look after your personal information and what we do with it.

The policy applies to our use of personal information about our members, supporters, service users, people who work for us and those who volunteer with us. We take the responsibility to look after your personal information very seriously.

Changes to this privacy policy

We might need to change this privacy notice from time to time. If we do we will update this page to reflect changes in the law and/or our privacy practices. We encourage you to check this privacy policy for changes whenever you visit our website – – or you might want to bookmark this page.

The personal information that we collect:

We collect information about service users. This sometimes includes:

  • a name 

  • contact details 

  • date of birth

  • gender

  • ethnicity

  • reasons for coming to us and personal stories

  • anything that’s ordered, bought or borrowed from us

  • bank account and credit card details. 

We might also collect some information about the babies of our service users, for example age, gender, when and where they were born and name. We will only collect this from the parent(s) of the baby, or anyone acting for them.

How we collect personal information

Most of personal information that we hold is given to us directly by our service users when interacting with our services and website. We collect personal information from people when they:

  • Register for our events and courses

  • Purchase our services and products

  • Complete our surveys

  • Participate in our research projects

How we use personal information

We use the personal information that we collect to:

  • Provide people with the services, products or information that they ask for

  • Manage financial transactions

  • Keep a record of our relationships with service users

  • Keep records relating to any feedback or complaints

  • Manage service users’ communication and marketing preferences

  • Provide people with information about me and my work, including events, courses and campaigns. We will do this when they have agreed to this or when we have a legitimate interest to do it

  • Tailor online advertising according to someone’s interests, preferences and other characteristics

  • Direct advertisements and other communications to people who might have similar interests or other characteristics to our service users

  • Invite people to participate in surveys and research

  • Undertake research and equal opportunities monitoring

We might not use your personal information for all of these purposes – it will depend on our relationship with you, and how you interact with our services, website, and activities.

We might analyse (or use outside services to analyse) our service users’ personal information so that we can better understand the needs of new parents. This helps us to get a better understanding and create profiles of interests and preferences. With this information, we can develop and improve our services, and the way we promote them. We can also better focus our communications and marketing, contacting people with information that is relevant to them.

Our lawful basis for processing

We need a lawful basis to collect and use your personal information.

Our lawful basis for the purposes that we process personal information is consent, for the performance of a contract, or for the legitimate interests of The Happy Parents’ Club (and where we are confident that the processing will not infringe on your rights and freedom).

Usually we will only process sensitive personal data if we have the explicit consent of those concerned. In extreme situations, we might share your personal details with the emergency services if we believe it is in your ‘vital interests’ to do so. For example, if someone is taken ill during one of our events. We may also share your personal information if the law says we have to.

We will ask for your consent to send you marketing and fundraising emails, and text messages. You can withdraw consent for this at any time.

There are times when it is just not practical to ask a person for consent. In many situations, the best approach for The Happy Parents’ Club service users is to process personal data because of our legitimate interests, rather than consent.

The law allows personal data to be legally collected and used if it is necessary for a legitimate business interest of the organisation - as long as its use is fair and balanced and does not unduly impact the rights of the individual concerned.

Sharing and processing personal information

  • We will never sell personal information.

  • We might share some information with social media providers to help us ensure our posts reach individuals that are likely to be interested in them.

  • We do not pass on data to other organisations unless required by law or with your specific permission.

How long do we hold onto your personal information? 

We will hold your personal information on our systems for as long as is necessary for the relevant activity. In some circumstances, we might legally be required to retain your personal information for audit purposes.

Your data protection rights 

We respect the privacy of our service users, and their right to decide how and if we can contact them. You are able to choose how you want to hear from us.

We will not contact you if you ask us not to, unless we need to legally or administratively – for instance, to provide details about the course you have booked.

Anyone can tell us about changes to the personal information we hold about them by contacting we will then update our records as appropriate.

You can also: 

  • Request a copy of or more detail about the personal information that we hold and how we use it by emailing 

  • Change the ways in which we communicate with you

  • Withdraw consent for how we use your information

  • Ask us to delete information which we have no valid reason for keeping

  • Request us to stop processing personal information

  • Object, on grounds relating to your specific situation, to any of our particular processing activities where you feel this has a disproportionate impact on you.


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The cookies on our website do not allow us to identify you personally. They allow us to see the trends in how people use our site so we can make improvements and adjustments so your experience is better.

The cookies on the The Happy Parents’ Club website enable the following features:

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Social media and sharing tools

Our website allows you to ‘like’ our articles, events and information, and to share them on Facebook and Twitter with your friends. When you use these tools, the site sets a cookie. However, The Happy Parents’ Club does not control this functionality, so you’ll need to check on the external site if you want to know their cookie policy.   

Website trends

The Happy Parents’ Club uses Google Analytics to get a better understanding of how people interact with our website so we can make it more user-friendly and easier to navigate. Our site uses cookies that help us track these trends but the information we get is completely anonymous and we are unable to identify visitors.

Controlling and deleting cookies on your computer

All web browsers allow you to manage which cookies you accept, reject and delete. Learn more about types of cookies at, and about individual browser settings at If you set your browser to not accept cookies from The Happy Parents’ Club website, some sections may not work properly, such as login and events search.